I have been a huge fan of LinkedIn for years. As I describe it to my Family: it is like Facebook without the fluff (or fluffy kitten pictures!). Here is a basic introduction to it (I encourage you to join if you haven’t and use it if you don’t!) and some tips to get the most out of it.
LinkedIn is the proverbial dark horse of social media: we all know it’s there, but few of us use it to its full potential. With just a little bit of effort you will see how the powerful social site can help you market yourself and your business far more than you imagined. With help from the LinkedIn guru himself, Lewis Howes, we have enrolled you in our basic LinkedIn boot camp training to give you the fundamental tools necessary to use the site for all your business and personal marketing needs.
Even after 9 years in the social media stratosphere, LinkedIn is still an elusive platform to master. While there’s still only a fraction of LinkedIn users compared to Facebook, the platform boasts a highly targeted and engaged audience that is there for one purpose: business networking.
Still, there’s a lot of moving parts to tend to before your LinkedIn-powered personal branding machine is ready for operation. Check out the infographic below to get the skinny on how to whip your LinkedIn into shape, and take a look at other career information in our weekly Job Search Series.